With a passion for strategy, brand development, and communication, Lisa Quinn founded Cuekom to help businesses unlock their potential through fractional marketing leadership. Drawing on over three decades of global experience across industries such as B2B SaaS and ERP solutions, cybersecurity, , global manufacturing, and marketing services, Lisa has led transformative initiatives in product marketing, go-to-market strategy, and brand positioning.

During her six years at inriver, a leading PIM SaaS provider, Lisa built and scaled a high-impact product marketing team and developed customer-centric messaging frameworks that drove 20% annual incremental growth. Her efforts helped secure $400 million USD in venture capital funding and positioned inriver as a leader in product information management (PIM) solutions across Europe and North America.

In Scandinavia, Lisa held senior marketing and product management roles at Apsis, Advenica, and Deltek, where she developed strategic roadmaps, market narratives, and go-to-market strategies that led to successful product launches. She played a pivotal role in launching Apsis One, a next-generation marketing automation platform, and driving enterprise cybersecurity solutions at Advenica, gaining industry recognition across European markets.

Now residing in Cratloe, County Clare, Ireland, with her husband Kevin and their chocolate Labrador, Indie, Lisa is dedicated to helping both global and local SMBs succeed. By tailoring her strategic marketing expertise to each client’s needs, she supports businesses in effectively positioning their products, crafting compelling stories, and achieving sustainable growth.

At Cuekom, Lisa combines her deep industry knowledge with the guiding principles of Position, Pitch, and Profit to deliver impactful, results-driven solutions. Whether working with local startups or global enterprises, she is committed to bridging the gap between product potential and market success and building brands that don’t just compete—they lead.